21,99 €
inkl. MwSt.

Versandfertig in 1-2 Wochen
payback
11 °P sammeln
  • Broschiertes Buch

The title of this book is "an investigation into the importance of social media marketing has upon consumers in the weight loss supplement industry" For this research project the main objectives where: 1. To identify the social media platforms and marketing strategies used by companies in the weight loss supplement industry. 2. To identify organisations objectives through the use of social media 3. To examine and analyse positive public perception from social media marketing in the weight loss supplement industry through social media platforms such as Twitter, Facebook and Instagram. 4. To…mehr

Produktbeschreibung
The title of this book is "an investigation into the importance of social media marketing has upon consumers in the weight loss supplement industry" For this research project the main objectives where: 1. To identify the social media platforms and marketing strategies used by companies in the weight loss supplement industry. 2. To identify organisations objectives through the use of social media 3. To examine and analyse positive public perception from social media marketing in the weight loss supplement industry through social media platforms such as Twitter, Facebook and Instagram. 4. To examine and analyse negative public perception from social media marketing in the weight loss supplement industry through social media platforms such as Twitter, Facebook and Instagram The key findings of the research project was the power that lies behind social media and how in modern day society it is treated as a form of word of mouth for feedback on products. It was also seen that consumers use social media mostly for negative feedback. However there was a sense of community desired amongst users of specific fitness products. The concluding factors and recommendations t
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Passionate about sport and the relationship it plays in the world of business and marketing.