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This European edition of Contemporary Management offers a comprehensive coverage of introductory management topics, addressing both new and classic theory and research within a contemporary framework. The book begins by examining what it means to be a manager, before moving on to analyse this in relation to various aspects of strategy, leadership and the organization. The authors take a practical approach, applying concepts to real-life situations in order to equip students to deal with the issues and opportunities posed by today's dynamic business environment.

Produktbeschreibung
This European edition of Contemporary Management offers a comprehensive coverage of introductory management topics, addressing both new and classic theory and research within a contemporary framework. The book begins by examining what it means to be a manager, before moving on to analyse this in relation to various aspects of strategy, leadership and the organization. The authors take a practical approach, applying concepts to real-life situations in order to equip students to deal with the issues and opportunities posed by today's dynamic business environment.
Autorenporträt
Jennifer George is a well-published professor as is now the Mary Gibbs Jones Professor of Management in the Jesse H. Jones Graduate School of Business at Rice University. She is co-author of the aforementioned organizational behavior book. She received her BA from Wesleyan University and her MBA & PhD from New York University.