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Many writers now realise that they can self-publish, but few understand that to be successful they also need to self-market! The most effective way to market yourself as a writer is by creating a writer's platform - website, blog, social media presence and a mailing list. But how do you do that?In "How to Build Your Writer's Platform", Geoff Hughes walks the beginner through basic internet marketing techniques, to help a self-publishing writer build their brand, grow their audience and sell more books. The book steps you through building a simple platform using free marketing tools already available on the internet. Geoff Hughes is a writer, web designer and internet marketing professional who has worked on marketing campaigns for large business clients in Australia and South East Asia. Published by Madhouse Media Publishing.