Dieses Buch erzählt, wie berühmte CEOs mit bedrohlichen Unternehmenskrisen umgegangen sind und schließlich das Ruder herumgerissen haben. Gerald Meyers, ehemaliger CEO von American Motors, ermöglicht hier einen Blick hinter die Kulissen von Texaco, Lucent, Intel und anderen Spitzenunternehmen und untersucht deren Führungsstil, als diese sich in einer schweren Krise befanden. Meyers befragte eine Reihe von Spitzenmanagern, die hier offen ihre Gefühle und Gedanken bei der Suche nach Lösungen beschreiben, wie z.B. 'Brilliant Brute' Bob Crandall, der American Airlines vor dem Absturz bewahrte, RJR Nabiscos 'Peacemaker' Steve Goldstone, der dem Krieg im internationalen Zigarettengeschäft ein Ende bereitete und Bob Eatons großer Deal bei der DaimlerChrysler Fusion.
Praise for Dealers, Healers, Brutes & Saviors "These revealing stories capture what it takes today to lead your company through a crisis." -Heath Meriwether; Publisher, Detroit Free Press "I urge all senior managers to read this book.. Most crises are sudden, with intensity building in a couple of days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." -Dr. Ilker Baubars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University "Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers's keen insight into crisis management has been invaluable to many corporate CEOs, including me." -John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc. "There's a huge range of responses that are feasible when you're faced with a crisis. Knowing how real people chose, acted, and succeeded in managing their crises is critical to solid decision-making. That's what this book is all about and why it is worth the investment." -Edward A. Snyder, Dean, The Darden School University of Virginia "Confronted by crisis, the successful leaders profiled in this fast-moving, readable book universally embrace risk, take charge, move quickly, often, save their companies." -James A. Henderson, Chairman and CEO Cummins Engine Company
"These revealing stories capture what it takes today to lead your company through a crisis."(Heath Meriwether, Publisher, Detroit Free Press)
"I urge all senior managers to read this book....Most crises are sudden, with intensity building in a couple days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." (Dr. Ilker Baybars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University)
"Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers' keen insight into crisis management has been invaluable to many corporate CEOs, including me."(John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc.)
Unorthodox Operators: Taming Big Labor.
Peacemakers: Finding a Solution.
Brilliant Brutes: Respected and Feared.
Healers: Restoring Health.
Dealmakers: Gutsy Gamblers.
Sizzle Sellers: Winning the Heart of the Market.
Saviors: Virtuoso Performers.
Master Managers: Courage Meets Chaos.
Index.
About the Authors.
Praise for Dealers, Healers, Brutes & Saviors "These revealing stories capture what it takes today to lead your company through a crisis." -Heath Meriwether; Publisher, Detroit Free Press "I urge all senior managers to read this book.. Most crises are sudden, with intensity building in a couple of days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." -Dr. Ilker Baubars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University "Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers's keen insight into crisis management has been invaluable to many corporate CEOs, including me." -John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc. "There's a huge range of responses that are feasible when you're faced with a crisis. Knowing how real people chose, acted, and succeeded in managing their crises is critical to solid decision-making. That's what this book is all about and why it is worth the investment." -Edward A. Snyder, Dean, The Darden School University of Virginia "Confronted by crisis, the successful leaders profiled in this fast-moving, readable book universally embrace risk, take charge, move quickly, often, save their companies." -James A. Henderson, Chairman and CEO Cummins Engine Company
"These revealing stories capture what it takes today to lead your company through a crisis."(Heath Meriwether, Publisher, Detroit Free Press)
"I urge all senior managers to read this book....Most crises are sudden, with intensity building in a couple days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." (Dr. Ilker Baybars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University)
"Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers' keen insight into crisis management has been invaluable to many corporate CEOs, including me."(John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc.)
Unorthodox Operators: Taming Big Labor.
Peacemakers: Finding a Solution.
Brilliant Brutes: Respected and Feared.
Healers: Restoring Health.
Dealmakers: Gutsy Gamblers.
Sizzle Sellers: Winning the Heart of the Market.
Saviors: Virtuoso Performers.
Master Managers: Courage Meets Chaos.
Index.
About the Authors.
"These revealing stories capture what it takes today to lead your company through a crisis."(Heath Meriwether, Publisher, Detroit Free Press)
"I urge all senior managers to read this book....Most crises are sudden, with intensity building in a couple days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." (Dr. Ilker Baybars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University)
"Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers' keen insight into crisis management has been invaluable to many corporate CEOs, including me." (John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc.)
"I urge all senior managers to read this book....Most crises are sudden, with intensity building in a couple days like a tropical storm. Gerry's wisdom will prepare you before it becomes a category-4 hurricane." (Dr. Ilker Baybars, Senior Deputy Dean, Graduate School of Industrial Administration, Carnegie Mellon University)
"Dealers, Healers, Brutes, and Saviors is must reading for any executive, who too often does not recognize a crisis until it's too late. Gerald Meyers' keen insight into crisis management has been invaluable to many corporate CEOs, including me." (John R. Hall, Retired Chairman of the Board and CEO, Ashland, Inc.)