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Every business owner looking for growth begins by thinking about new products and services, but that's the wrong place to start. The place to start is inside their company, getting every employee to take responsibility for business development, regardless of their role. Employees need to think, "revenue is my business," and this book will give readers a simple three-step process (called FIT) to unleash the power of their people for growth. This book is for business owners who will learn: How to set strategy in less than a day. Where the term "strategic planning" goes wrong. How to use…mehr

Produktbeschreibung
Every business owner looking for growth begins by thinking about new products and services, but that's the wrong place to start. The place to start is inside their company, getting every employee to take responsibility for business development, regardless of their role. Employees need to think, "revenue is my business," and this book will give readers a simple three-step process (called FIT) to unleash the power of their people for growth. This book is for business owners who will learn: How to set strategy in less than a day. Where the term "strategic planning" goes wrong. How to use self-identified strengths to unleash hidden sales talent. Ways to overcome resistance from employees not used to thinking "revenue is my business."
Autorenporträt
Gregory S. Chambers is the founder of the sales-and-marketing consultancy, Chambers Pivot Industries LLC which helps growing companies create sales-and-marketing practices that are a perfect fit for their cultures. Since 2012 they have helped clients in nine industries, including ecommerce, finance, and healthcare, generate millions in revenue. His clients do this by getting everyone in the company involved in lead generation, new market penetration, database marketing, and referrals. Greg has authored dozens of articles, five editions of AMALGAMATE: A Mix of Ideas for Your Business, and coauthored The Perfect Growth Formula: A Balanced Approach to Growing Your Business Without Stress or Strain. Greg has also written a novel, The Legend of Mad Gringo, which follows a Hawaiian shirt-wearing protagonist who quits his corporate job and is forced to do battle with "The System." Greg lives in Omaha with his wife, Laura with their three children.