The Business Strategies of the Major Hollywood Film Studios (1929-2024) - Di Piazza, Guy
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Surveying the strategies employed by film studios to market and produce their most successful films between 1929 and present day, this book incorporates multi-layered comprehensive analysis on the media industry and how it works.

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Produktbeschreibung
Surveying the strategies employed by film studios to market and produce their most successful films between 1929 and present day, this book incorporates multi-layered comprehensive analysis on the media industry and how it works.
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Autorenporträt
Guy Di Piazza is a leading media and entertainment specialist and has over 25 years of experience as a management consultant and corporate finance executive in the field of media and entertainment. His experience spans globally at some of the world's leading film and television companies, helping business leaders shape their future business, market and product strategies. During the past 25 years, Guy has worked with Motion Picture Association (MPA), NBCUniversal, Sony Pictures, The Walt Disney Company, AMC Networks, Mitsui Media, BBC, ITV and many other media organisations.