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This book explores the organizational implications of the concept of cultural proximity, delving into the managerial challenges posed by diversities and similarities in culture within a business environment using different levels of analysis.

Produktbeschreibung
This book explores the organizational implications of the concept of cultural proximity, delving into the managerial challenges posed by diversities and similarities in culture within a business environment using different levels of analysis.
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Autorenporträt
Federica Ceci is an Associate Professor of Innovation Management in the Department of Business Administration at the University G. d'Annunzio, Italy. Francesca Masciarelli is an Associate Professor of Management and Entrepreneurship in the Business and Economics Department at University G. d'Annunzio, Italy.