This study is both a history of the American wine industry and an examination of its current structure and performance. In analysing market formation, Taplin focuses on a complex network of winery owners, winemakers and grape growers to see how relationships have shaped the evolution of this sector.
This study is both a history of the American wine industry and an examination of its current structure and performance. In analysing market formation, Taplin focuses on a complex network of winery owners, winemakers and grape growers to see how relationships have shaped the evolution of this sector.
Preface Introduction Chapter 1 Districts, Networks and Knowledge Brokering Chapter 2 From the Beginnings to Prohibition Chapter 3 Post-Prohibition to the 1990s Chapter 4 Emergence of a Wine Cluster Chapter 5 Market Growth, Differentiation and Legitimacy Chapter 6 Cluster Consolidation: Networks, Quality and Wine Tourism Conclusion
Preface Introduction Chapter 1 Districts, Networks and Knowledge Brokering Chapter 2 From the Beginnings to Prohibition Chapter 3 Post-Prohibition to the 1990s Chapter 4 Emergence of a Wine Cluster Chapter 5 Market Growth, Differentiation and Legitimacy Chapter 6 Cluster Consolidation: Networks, Quality and Wine Tourism Conclusion
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