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The rapid development and growth of Eastern European countries have accelerated the geographic transformation within the EU. The region became one of the most important emerging markets by attracting investment flows from global players and by offering various opportunities for sourcing and manufacturing. Transport infrastructure remains the biggest challenge in the region. The book can be a good reference for companies concidering business development towards Eastern European markets. It coonsists a deep analysis of logistics and SCM in all 16 countries including the related aspects like…mehr

Produktbeschreibung
The rapid development and growth of Eastern European countries have accelerated the geographic transformation within the EU. The region became one of the most important emerging markets by attracting investment flows from global players and by offering various opportunities for sourcing and manufacturing. Transport infrastructure remains the biggest challenge in the region. The book can be a good reference for companies concidering business development towards Eastern European markets. It coonsists a deep analysis of logistics and SCM in all 16 countries including the related aspects like transport infrastructure, logistics market, transport policy, transport networks and integration points with neighbouring regions.
Autorenporträt
Irena Asakaite holds MSc in International Business as well as in Logistics & SCM. She has a consulting and market research experience working for such companies as Volvo Group and Accenture and has a strong understanding of doing business with Eastern Europe with industry experience in automotive logistics and retail sectors.