Shoes of Prey launched in 2009. It allowed people to design their dream shoes online, get them expertly manufactured, and have them shipped to anywhere in the world within two weeks. The startup broke even at two months, hit multi-million dollar revenues in under two years, raised tens of millions in funding from top-tier investors and shipped to more than 100 countries. All the metrics pointed to huge scalability. To a huge business. To a huge success. But it didn't succeed. In 2018 the business failed. And this is that story. Reboot tells the truth of what it is like to be at the helm of a…mehr
Shoes of Prey launched in 2009. It allowed people to design their dream shoes online, get them expertly manufactured, and have them shipped to anywhere in the world within two weeks. The startup broke even at two months, hit multi-million dollar revenues in under two years, raised tens of millions in funding from top-tier investors and shipped to more than 100 countries. All the metrics pointed to huge scalability. To a huge business. To a huge success. But it didn't succeed. In 2018 the business failed. And this is that story. Reboot tells the truth of what it is like to be at the helm of a global business. From the high highs of besting Karl Lagerfeld on global awards to the low lows of closing the doors on your dream, join author Jodie Fox on a raw journey as she reveals for the first time the story behind the story of fashion darling Shoes of Prey. This incredible ride will share lessons on raising capital, building a brand, finding suppliers, doing business in China and, most importantly, how to learn and grow from your successes and your mistakes and be ready every day to reboot for the next challenge.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Cenarth is a Welsh name pronounced Kenarth. For ABC Radio he wrote The Invisible Radio Show, The Story of Jazz, The Elements of Music and The History of Rock 'n Roll. He has created dozens of plays and musicals with performances in some 50 countries. His interest in Sherlock Holmes involves writing three plays, a musical, five children's books, a novel and presenting his one-man show G'day Sherlock. His one-woman play, Aunt Georgy, about the private life of Charles Dickens, toured, played to outstanding reviews and has since been filmed. He wrote and performed the play Saucy Pat, the life of Patrick Bronte, father of the famous writers. His novel Cassocked Savage is based on that play.His recent stage shows include The Corgi Queen, about the late Queen Elizabeth 11, and As Farce As You Can, a comedy where the cast lose weight. His novels include crime fiction, The Joanna Best Mysteries (8 books), World War Two thrillers, The Plum Trilogy, and The Stationmaster Miracle series about railway history 1910-1965.His stage scripts can be read at www.foxplays.com His books are listed at www.cenfoxbooks.com
Inhaltsangabe
Foreword vii About the Author ix Introduction xi Phase 1: On Learning and Choosing 1 1 Learning by doing 3 2 Choosing to try 13 3 Naming our idea 21 Phase 2: On Building and Determination 29 4 Finding suppliers in Hong Kong 31 5 My first China trip 37 6 Testing, testing 45 Phase 3: On Launching and Commitment 57 7 Ready? 59 8 New normals 67 9 Telling the world 77 Phase 4: On Raising Funds and Evolving 85 10 Can we please move the status quo? Thanks. 87 11 Things you can control and things you cannot 97 12 The money question 105 Phase 5: On Establishment and Tenacity 115 13 Growing in China 117 14 Working with your ex 129 15 New horizons 139 Phase 6: On Moving and Grounding 151 16 A new factory in China, a new office in America 153 17 Emotional intelligence goes a long way 165 Phase 7: On Failing and Resilience 175 18 Testing and pivoting 177 Phase 8: On Closing and Acceptance 191 19 The start of the real hustle 193 20 Knowing it's the end 209 Phase 9: On Rebooting 215 21 What I know now 217 22 The reboot button 231 A whole lot of thank you 233 Appendix A: Values document 235 Appendix B: Moving checklist 241 Appendix C: Fundraising 249 Index 261
Foreword vii About the Author ix Introduction xi Phase 1: On Learning and Choosing 1 1 Learning by doing 3 2 Choosing to try 13 3 Naming our idea 21 Phase 2: On Building and Determination 29 4 Finding suppliers in Hong Kong 31 5 My first China trip 37 6 Testing, testing 45 Phase 3: On Launching and Commitment 57 7 Ready? 59 8 New normals 67 9 Telling the world 77 Phase 4: On Raising Funds and Evolving 85 10 Can we please move the status quo? Thanks. 87 11 Things you can control and things you cannot 97 12 The money question 105 Phase 5: On Establishment and Tenacity 115 13 Growing in China 117 14 Working with your ex 129 15 New horizons 139 Phase 6: On Moving and Grounding 151 16 A new factory in China, a new office in America 153 17 Emotional intelligence goes a long way 165 Phase 7: On Failing and Resilience 175 18 Testing and pivoting 177 Phase 8: On Closing and Acceptance 191 19 The start of the real hustle 193 20 Knowing it's the end 209 Phase 9: On Rebooting 215 21 What I know now 217 22 The reboot button 231 A whole lot of thank you 233 Appendix A: Values document 235 Appendix B: Moving checklist 241 Appendix C: Fundraising 249 Index 261
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