Leverage the serverless mindset to build and deploy software faster, better, and with less expense. In this definitive guide, Joseph Emison shows how to leverage serverless for maximum customer value. He reveals why mindset is crucial to modern IT strategy and explains why and how to move toward a truly serverless mindset. Many organizations are falling short when it comes to leveraging the cloud. Drawing on his experience as a pioneering CTO across multiple industries, Emison shows why and how you can gain immense business value from the cloud. While many serverless adopters focus on…mehr
Leverage the serverless mindset to build and deploy software faster, better, and with less expense. In this definitive guide, Joseph Emison shows how to leverage serverless for maximum customer value. He reveals why mindset is crucial to modern IT strategy and explains why and how to move toward a truly serverless mindset. Many organizations are falling short when it comes to leveraging the cloud. Drawing on his experience as a pioneering CTO across multiple industries, Emison shows why and how you can gain immense business value from the cloud. While many serverless adopters focus on converting and building apps on serverless compute platforms like AWS Lambda, Emison offers better ways to think about your tech stack, optimize build-or-buy decisions, choose the right vendor for each commercial off-the-shelf (COTS) or open-source solution, and draw on the industry's best managed services. To help you develop a serverless mindset, Emison includes a case study demonstrating a real-world enterprise transition to serverless. The author also provides an exclusive directory of current managed services with focused descriptions and concise explanations of each service and its role in modern application architecture. Many of these services are unfamiliar to enterprise architects, but they are enterprise tested and can radically simplify any serverless transition. * Evolve your tech stack and mindset to gain the full benefits of the cloud * Deliver software faster, better, and at lower cost with serverless * Use serverless architectures and managed services to offload tasks that don't add value * Follow a real-world case study taking you from where you are to where you want to be * Explore an exclusive managed services directory to find resources to streamline your serverless transition Transform your mindset and organization by leveraging serverless architecture to change the game and win it. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.
Joe Emison is the co-founder and CTO of Branch, a personal lines insurance company. Before Branch, Joe built five other companies as a technical co-founder, across many industries, including consumer electronics, local government, big data analysis, and commercial real estate. Joe graduated with degrees in English and Mathematics from Williams College and has a law degree from Yale Law School.
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Foreword Part I: The Serverless Mindset Chapter 1: Introduction How Many Employees Does It Take to Make and Run a Scalable Social Network? Leveraging Technology as It Improves Software Development Has Been Improving Constantly. But Isn't Being Adopted Effectively This Book Is For. Executives in Business and Technology Enterprises Startups and Smaller Businesses This Book Is Not About. Service-Oriented Architectures Monoliths and Microservices No-Code/Low-Code Platforms Structure of the Book References Chapter 2: The Real Cost of Software Development Types of Costs Direct Costs Opportunity Costs Indirect Costs Fixed Costs Variable Costs Sunk Costs Controllable Costs Undifferentiated Heavy Lifting Code Is a Liability The Experience Is the Asset References Chapter 3: Serverless Architectures The Amazon Way What Is Serverless? Serverless Is a Focus on Business Value Serverless Means Not Our Uptime Four Technical Criteria for Serverless Parts of Serverless Applications Managed Services Front Ends Back Ends and Functions References Chapter 4: Serverless Objections, Serverless Success Loss of Control Other Common Objections Lock-In Performance and Cold Starts Security, Especially in Multitenancy Success Stories iRobot Lego The COVID Tracking Project It Is Just the Beginning References Part II: Real-World Serverless Chapter 5: Introducing Branch Serverless from the Start The Problem to Solve Key Differentiators/What to Build What to Buy Minimize the Innovation Tokens Minimize the Number of Technologies Organizational Overview Top-Level Departments Technology Organization Architectural Overview and Cloud Bill Cloud Bills The Branch Software Development Lifecycle Problem Definition Design Software Product Development Deployment Infrastructure Running References Chapter 6: Introducing Insureco The History of Insureco Organizational Structure Key Performance Indicators Digital Transformation Marketing Organization Technology Organization Architectural Overview The Insureco Software Development Lifecycle UI/UX Design Product Developers Infrastructure Deploying Running Life at Insureco References Chapter 7: The Clash of Cultures The Drivers of the Business Benefits of Technology How U.S. Insurance Companies Drive Better Outcomes Launch New Products, New States Improve User Experience Speed of Information to Action How Serverless Drives Faster, Better Action Most Organizations View Software Development as Too Slow The Importance of Organizational Attitude References Part III: Getting to Serverless Chapter 8: Getting to Serverless Winning Hearts and Minds Don't Build Downscope The Metrics That Matter Change Lead Time (Cycle Time) Deployment Frequency Change Fail Percentage Mean Time to Recovery Ready to Begin References Chapter 9: Iterative Replacement The Knife-Edge Cutover Doesn't Work What Is Iterative Replacement? Event Interception (Reverse Proxy) State-Harmonizing Synchronization (Asset Capture) Build New Once A Very Long Time Iterative Replacement to Serverless Architectures Up-Front Research Databases and Datastores Scaffolding References Chapter 10: Training and Continuing Education Jobs and People Will Change Near-Term Job Changes Systems Administrator to Application Operations Database Administrator to Database Designer and Catalog Manager Transitioning Titles How to (Re)train Your Workforce A New Hiring Advantage References Chapter 11: Your Serverless Journey Serverless As a Game Changer Serverless Steps in Startups Nontechnical Founder Technical Founder Founding Engineer Serverless Steps in Small or Medium-Size Organizations Nontechnical Executive Product Management Development Team Serverless Steps in the Enterprise for Executives Serverless Is the Ultimate Step Part IV: Appendixes Appendix A: Directory: API Hubs Appendix B: Directory: Identity and Access Management Appendix C: Directory: Databases Appendix D: Directory: Functions Appendix E: Directory: Managed Services 9780137392629 TOC 9/5/2023
Foreword Part I: The Serverless Mindset Chapter 1: Introduction How Many Employees Does It Take to Make and Run a Scalable Social Network? Leveraging Technology as It Improves Software Development Has Been Improving Constantly. But Isn't Being Adopted Effectively This Book Is For. Executives in Business and Technology Enterprises Startups and Smaller Businesses This Book Is Not About. Service-Oriented Architectures Monoliths and Microservices No-Code/Low-Code Platforms Structure of the Book References Chapter 2: The Real Cost of Software Development Types of Costs Direct Costs Opportunity Costs Indirect Costs Fixed Costs Variable Costs Sunk Costs Controllable Costs Undifferentiated Heavy Lifting Code Is a Liability The Experience Is the Asset References Chapter 3: Serverless Architectures The Amazon Way What Is Serverless? Serverless Is a Focus on Business Value Serverless Means Not Our Uptime Four Technical Criteria for Serverless Parts of Serverless Applications Managed Services Front Ends Back Ends and Functions References Chapter 4: Serverless Objections, Serverless Success Loss of Control Other Common Objections Lock-In Performance and Cold Starts Security, Especially in Multitenancy Success Stories iRobot Lego The COVID Tracking Project It Is Just the Beginning References Part II: Real-World Serverless Chapter 5: Introducing Branch Serverless from the Start The Problem to Solve Key Differentiators/What to Build What to Buy Minimize the Innovation Tokens Minimize the Number of Technologies Organizational Overview Top-Level Departments Technology Organization Architectural Overview and Cloud Bill Cloud Bills The Branch Software Development Lifecycle Problem Definition Design Software Product Development Deployment Infrastructure Running References Chapter 6: Introducing Insureco The History of Insureco Organizational Structure Key Performance Indicators Digital Transformation Marketing Organization Technology Organization Architectural Overview The Insureco Software Development Lifecycle UI/UX Design Product Developers Infrastructure Deploying Running Life at Insureco References Chapter 7: The Clash of Cultures The Drivers of the Business Benefits of Technology How U.S. Insurance Companies Drive Better Outcomes Launch New Products, New States Improve User Experience Speed of Information to Action How Serverless Drives Faster, Better Action Most Organizations View Software Development as Too Slow The Importance of Organizational Attitude References Part III: Getting to Serverless Chapter 8: Getting to Serverless Winning Hearts and Minds Don't Build Downscope The Metrics That Matter Change Lead Time (Cycle Time) Deployment Frequency Change Fail Percentage Mean Time to Recovery Ready to Begin References Chapter 9: Iterative Replacement The Knife-Edge Cutover Doesn't Work What Is Iterative Replacement? Event Interception (Reverse Proxy) State-Harmonizing Synchronization (Asset Capture) Build New Once A Very Long Time Iterative Replacement to Serverless Architectures Up-Front Research Databases and Datastores Scaffolding References Chapter 10: Training and Continuing Education Jobs and People Will Change Near-Term Job Changes Systems Administrator to Application Operations Database Administrator to Database Designer and Catalog Manager Transitioning Titles How to (Re)train Your Workforce A New Hiring Advantage References Chapter 11: Your Serverless Journey Serverless As a Game Changer Serverless Steps in Startups Nontechnical Founder Technical Founder Founding Engineer Serverless Steps in Small or Medium-Size Organizations Nontechnical Executive Product Management Development Team Serverless Steps in the Enterprise for Executives Serverless Is the Ultimate Step Part IV: Appendixes Appendix A: Directory: API Hubs Appendix B: Directory: Identity and Access Management Appendix C: Directory: Databases Appendix D: Directory: Functions Appendix E: Directory: Managed Services 9780137392629 TOC 9/5/2023
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