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This book responds to the challenge of providing a comprehensive account of quality systems for private sector development: what works and what doesnt on the ground, and why. This volume provides a thorough analysis of the diversity of institutions, linkages, and arrangements involved in quality systems, identifying success factors in countries quality strategies. It explains why quality and standards matter for export growth, for productivity, for industrial upgrading, and for diffusion of innovation, all central ingredients in improving economic growth and generating real gains in poverty reduction. It provides a detailed blue print for implementing effective National Quality Systems. Quality and Standards Matter is a valuable tool for policymakers confronted with the challenges of building trade competitiveness in the new global economy.