Introduction to Global Business - Smith, L.;Smith, Katherine;Gaspar, Julian
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Understanding today's rapidly changing global business environment can be challenging, particularly with conflicting news about how business actions in the European Union or emerging economies of Asia, or migrations from Mexico and Central America are impacting the U.S. and world economies. INTRODUCTION TO GLOBAL BUSINESS: UNDERSTANDING THE INTERNATIONAL ENVIRONMENT & GLOBAL BUSINESS, 3E provides a clear, comprehensive analysis of today's global business environment, supported by current examples and mini-cases. Written by authoritative professionals, this edition introduces globalization…mehr

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Produktbeschreibung
Understanding today's rapidly changing global business environment can be challenging, particularly with conflicting news about how business actions in the European Union or emerging economies of Asia, or migrations from Mexico and Central America are impacting the U.S. and world economies. INTRODUCTION TO GLOBAL BUSINESS: UNDERSTANDING THE INTERNATIONAL ENVIRONMENT & GLOBAL BUSINESS, 3E provides a clear, comprehensive analysis of today's global business environment, supported by current examples and mini-cases. Written by authoritative professionals, this edition introduces globalization using unparalleled scholarship and the fundamentals of the global business environment -- culture, ethics, economics and information technology. You see how shifts in the global geopolitical balance of power and changing regional strategic alliances can impact job opportunities and future living standards, as the text flows from concept to application. MindTap digital resources help you apply principles to personal and professional situations.
Autorenporträt
Dr. Julian Gaspar is Clinical Professor Emeritus of Finance with Texas A&M University's Mays Business School. He is currently an adjunct professor of international business with the Catholic University of America in Washington, D.C., where he teaches international business and international financial management. Dr. Gaspar is former director of Texas A&M University's Center for International Business Education and Research (CIBER), where he guided the international expansion of the business school's academic programs, faculty research and outreach programs for thirty years. As the director of one of America's 15 CIBER business schools, Dr. Gaspar infused globalization into the school's business courses through international business course designs, study abroad and exchange programs, and authoring international business (IB) texts. Dr. Gaspar developed and led study abroad programs to China, Europe and India. An international economist by training, he has three decades of expertise in country risk evaluation, project economic and financial analysis, and financial and industrial restructuring of emerging economies. His corporate experience includes work with Bank of America in Tokyo and San Francisco, where he conducted country risk assessment and researched and analyzed debt problems of developing countries. During his tenure as an international economist with the World Bank Group, Dr. Gaspar analyzed investment projects in Asia and designing financial and industrial restructuring programs for Poland and Cyprus. Dr. Gaspar received his Ph.D. in international and monetary economics from Georgetown University, his M.B.A. from Indiana University and his B.S. degree in chemical engineering from the University of Madras, India.