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Beim Entwerfen von Produktverpackungen kommt es auf das enge Zusammenspiel von Unternehmen, Technologie, Design und Umwelt an. Verpackungsdesigner kreieren innovative, kostengünstige Verpackungen, die es dem jeweiligen Unternehmen ermöglichen, neue Kunden anzuziehen und den Absatz zu steigern. Dieses Buch behandelt nicht das Graphikdesign, das auf der Verpackung erscheint, sondern widmet sich schwerpunktmäßig der Form, dem Aufbau und den Materialien, aus denen die Verpackung besteht. (y09/00)
Now the best thing to happen to package design since paper is even better!
This new edition of
…mehr

Produktbeschreibung
Beim Entwerfen von Produktverpackungen kommt es auf das enge Zusammenspiel von Unternehmen, Technologie, Design und Umwelt an. Verpackungsdesigner kreieren innovative, kostengünstige Verpackungen, die es dem jeweiligen Unternehmen ermöglichen, neue Kunden anzuziehen und den Absatz zu steigern. Dieses Buch behandelt nicht das Graphikdesign, das auf der Verpackung erscheint, sondern widmet sich schwerpunktmäßig der Form, dem Aufbau und den Materialien, aus denen die Verpackung besteht. (y09/00)

Now the best thing to happen to package design since paper is even better!

This new edition of The Packaging Designer's Book of Patterns does what may seem impossible to many devoted users of the first edition-it makes a unique and indispensable resource even better! With more than 100 completely new patterns, as well as significant revisions and improvements to more than 250 existing patterns, this unparalleled practical resource gives you the tools you need to meet virtually any packaging challenge.

Every pattern has been test-constructed to verify dimensional accuracy and is ready to be traced, scanned, or photocopied for immediate use. The patterns can be scaled to suit particular specifi-cations, and many are easily converted to alternate uses. Details-such as tabs, locks, and closures-are often interchangeable and may be adapted to specific requirements or personal preference. Other outstanding features of this new edition include:
* More than 500 ready-to-use patterns and structural designs
* A broad array of patterns for folding cartons, trays, tubes, sleeves, wraps, folders, corrugated cartons, point-of-purchase displays, and more
* All patterns are based on the use of 100% recyclable paper materials and many packaging configurations lend themselves to after-use
* All glue areas are clearly indicated with black dots
* Saves hours-even weeks-of research or trial-and-error design

For packaging and industrial design professionals, packaging manufacturers, graphic designers, and structural designers, the new edition of The Packaging Designer's Book of Patterns does what no other industry resource can: it gives you the power and ingenuity of hundreds of structural designers-all in a single volume.

The Folding Carton.

The Set-Up or Rigid Paper Box.

Corrugated Containers.

Point-of-Purchase Displays.

Glossary.

Bibliography.

Index.
Autorenporträt
The late LÁSZLO ROTH was chairperson of the Packaging Design Program at the Fashion Institute of Technology in New York. Now retired, GEORGE L. WYBENGA was professor in the Packaging Design Program at the Fashion Institute of Technology and succeeded Lászlo Roth as chairperson. He remains active as a consultant to the packaging industry.