Tweet This! - Kretchmar, Laurie
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How to Amplify Your Brand on Twitter Finally, a practical guide for busy people who need to use Twitter to amplify their brands, companies and causes and make an impact - in under 30 minutes a day. Perfect for the shy, the skeptical, the curious and anyone overwhelmed at using the ever-evolving social media platform known globally for what's happening now. You'll get the inside scoop on the best ways to use Twitter for your brand, whether you're a consultant, marketing person or tech exec. In this book, you'll discover how to: Get started (or dust off your embarrassingly dormant account)…mehr

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Produktbeschreibung
How to Amplify Your Brand on Twitter Finally, a practical guide for busy people who need to use Twitter to amplify their brands, companies and causes and make an impact - in under 30 minutes a day. Perfect for the shy, the skeptical, the curious and anyone overwhelmed at using the ever-evolving social media platform known globally for what's happening now. You'll get the inside scoop on the best ways to use Twitter for your brand, whether you're a consultant, marketing person or tech exec. In this book, you'll discover how to: Get started (or dust off your embarrassingly dormant account) Create the just-right Twitter bio Find your tribe and engage Avoid the most common time sucks Sound like you've been tweeting for years! Packed with real-life examples, sensible strategies, and time-saving tech tips, Tweet This! is a simple and painless guide to leveraging the power of the most news-driven social media platform on the planet. Author Laurie Kretchmar is a communications pro and social media strategist who has helped business owners, professionals, companies and non-profits showcase their businesses, brands and causes on social media.
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Autorenporträt
Laurie Kretchmar is a communications strategist and former business journalist (FORTUNE, The Wall Street Journal and founding editor in chief of Women.com Networks). She advises consultants, marketing professionals and executives on how to establish and amplify their brands. A hands-on coach, Laurie is known for her detective skills, insights, pas¬sion for connecting people and, of course, her love of the so-called "bird app." Via her boutique consulting agencies, Up with Social and Content Marketing Place, Laurie guides thought leadership and social media for executives at compa¬nies including Applied Materials, Cisco, Dell, Malwarebytes, Samsung, SoFi and VISA. She advises social enterprise and nonprofit leaders. Laurie also speaks and acts as a moderator on webinars and at conferences worldwide. A graduate of Dartmouth College, Laurie lives in the San Francisco Bay Area.