Mauro F. Guillen, Mauro Guill N.

The Rise of Spanish Multinationals

European Business in the Global Economy

• Broschiertes Buch

Produktbeschreibung

A 2005 analysis of both the causes and consequences of the international expansion of Spanish multinational firms.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 292
• Erscheinungstermin: 11. März 2011
• Englisch
• Abmessung: 229mm x 152mm x 16mm
• Gewicht: 427g
• ISBN-13: 9781107402713
• ISBN-10: 1107402719
• Artikelnr.: 33402637

Inhaltsangabe

Preface
1. Spanish firms come of age
2. The nature of the multinational firm
Part I. The Process: 3. The family-controlled and worker-owned multinationals
4. Deregulation, oligopolistic competition, and internationalization
5. The Spanish banks go global
Part II. The Consequences: 6. Spain's new financial role in the global economy
7. Foreign policy and international stature
8. Spain's enduring image problem
9. Public opinion, the labor unions, and the multinationals
10. Europe, Spain, and the future of its multinational firms
Appendix: data and sources
Bibliography
Photographs
Index.