276,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
payback
138 °P sammeln
  • Gebundenes Buch

Information technology has become a strategic resource, which has important implications for managers and management students who are faced with new opportunities and new threats Leading academics and businessmen from around the world have contributed to this volume to describe the current state of the art in IT. Topics include the place of technology in corporate strategy, the use of IT to gain competitive advantage, the formulation of information systems strategies, competitive dynamics in the use of value added networks, strategies for end-user computing, leadership in information…mehr

Produktbeschreibung
Information technology has become a strategic resource, which has important implications for managers and management students who are faced with new opportunities and new threats Leading academics and businessmen from around the world have contributed to this volume to describe the current state of the art in IT. Topics include the place of technology in corporate strategy, the use of IT to gain competitive advantage, the formulation of information systems strategies, competitive dynamics in the use of value added networks, strategies for end-user computing, leadership in information management, and the development of IT human resources. Case studies are presented from Ford in Europe, ICI, Volvo, and the UK Inland Revenue.
These essays, by leading academics and businesspersons from around the world, describe the current state of the art in information technology, a resource with increasingly important implications for managers and management students. Drawing on case studies from Ford, ICI, Volvo, and the U.K. Inland Revenue, the contributors discuss the place of technology in corporate strategy, its use in gaining competitive advantage, the formulation of information systems strategies, competitive dynamics in the use of value added networks, end-user computing, leadership in information management, and the development of information technology human resources.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.