Steven J. Frank

Intellectual Property for Managers and Investors

A Guide to Evaluating, Protecting and Exploiting IP

• Broschiertes Buch

Produktbeschreibung

This 2006 book equips business managers and investors with a working, practical knowledge of intellectual property.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 186
• Erscheinungstermin: 30. Mai 2012
• Englisch
• Abmessung: 244mm x 170mm x 10mm
• Gewicht: 332g
• ISBN-13: 9781107407466
• ISBN-10: 110740746X
• Artikelnr.: 36199061

Inhaltsangabe

Introduction
1. Sketching the IP landscape
2. Making the strategic choice
3. Building an IP strategy
4. Implementation
5. Surviving IP disputes
6. Giving diligence its due
7. Licensing and related transactions.

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Introduction; 1. Sketching the IP landscape; 2. Making the strategic choice; 3. Building an IP strategy; 4. Implementation; 5. Surviving IP disputes; 6. Giving diligence its due; 7. Licensing and related transactions.

Rezensionen

Review of the hardback: '... should be required reading for senior managers who work in business development. It would also make an excellent reference text for an in-house IP seminar, repeated at regular intervals.' Journal of Product Information Management