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From the dynamic CEO who engineered an astounding reinvention of his own company comes a practical guide to customer-focused innovation that will prepare business managers of today for the unpredictable future.

Produktbeschreibung
From the dynamic CEO who engineered an astounding reinvention of his own company comes a practical guide to customer-focused innovation that will prepare business managers of today for the unpredictable future.
Autorenporträt
Robert Rodin is the former CEO and president of Marshall Industries. He is presently founder, chairman, and CEO of eConnections, and creator of the world's number-one business-to-business Web site, providing services, management, and infrastructure to create supply chain solutions.