American Popular Music and Its Business in the Digital Age - Sanjek, Rick
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As the long awaited sequel to American Popular Music and Its Business: the First 400 Years, this book offers a detailed and objective history of the evolution and effect of digital technology from 1985 through 2020 on all segments of the popular music business from CDs and stadium tours to TikTok and the effects of the COVID-19 pandemic, with particular emphasis on the relationship between the creators, the consumers, and the business professionals who form the three major axes of the industry. Author Rick Sanjek, a 50-year industry veteran, combines the knowledge acquired during his decades…mehr

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Produktbeschreibung
As the long awaited sequel to American Popular Music and Its Business: the First 400 Years, this book offers a detailed and objective history of the evolution and effect of digital technology from 1985 through 2020 on all segments of the popular music business from CDs and stadium tours to TikTok and the effects of the COVID-19 pandemic, with particular emphasis on the relationship between the creators, the consumers, and the business professionals who form the three major axes of the industry. Author Rick Sanjek, a 50-year industry veteran, combines the knowledge acquired during his decades of experience with scholarly research to create a compelling narrative of the events, economics, and innerworkings of the modern music business.
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Autorenporträt
Rick Sanjekis a former BMI Vice President of writer/publisher relations, national trustee and chapter president of theRecording Academy®, A&R director at Atlantic Records, artist manager, independent publisher,label operator, and currently licensing consultant.He learned the music business basics working directly with five Hall-of-Fame mentors: BMI's Frances Preston; Atlantic Records' Jerry Wexler; the incomparable Willie Nelson; legendary Sun Records producer, publisher, and songwriter Jack Clement; and producer, label owner, and steel guitar legend Pete Drake. Over his career he has worked as a producer, music supervisor, publisher, songwriter, and/or licensing consultant on hundreds of music, film, and television projects.