Digital Disruption and Transformation - Wyk, Simon van; Welling, Ray
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They say a year on the Internet is like a dog year- seven years to every one as the pace of change has disrupted and transformed nearly every aspect of our lives from commerce to entertainment to what we do when waiting for a bus. However, throughout these massive changes, a few fundamental principles of business have continued to apply for organisations that want to succeed in the 21st century. Join two digital pioneers as they travel through the growing pains of the digital world and develop a roadmap for thriving in the age of disruption.

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Produktbeschreibung
They say a year on the Internet is like a dog year- seven years to every one as the pace of change has disrupted and transformed nearly every aspect of our lives from commerce to entertainment to what we do when waiting for a bus. However, throughout these massive changes, a few fundamental principles of business have continued to apply for organisations that want to succeed in the 21st century. Join two digital pioneers as they travel through the growing pains of the digital world and develop a roadmap for thriving in the age of disruption.
Autorenporträt
Simon van Wyk is an Australian digital pioneer, serving as the managing director of HotHouse Interactive for more than 20 years after it was founded in 1994. At HotHouse Simon developed some of Australia's first corporate websites and performed web consulting, strategy and development for Australia's top corporations and government entities, including Toyota, Telstra, Optus, Coca Cola, McDonald's, Vodafone, Philips, E*Trade, Australian Business Online, Austrade, NSW Office of Information Technology, Parenting NSW, HCF, Vertical Markets, Aventis Pharma and Deloittes. A regular contributor to publications including B&T, Marketing, marketing & e-business, internet.com Australia and The Sydney Morning Herald, he is a sought-after speaker at conferences in Australia and overseas, refreshing in his frank statements about both online and traditional business. Simon is currently the managing director of the digital strategy consultancy Blue Road Group.