The AU is re-created out of its old body, the OAU, to be able to make the continent to effectively face the 'multifaceted challenges' posed by globalization . However, contrary to the AU's long established belief, the cultural assertiveness by many groups in Africa in response to many discontents of globalization is unnoticeable threatening the imagined unity of African countries. This work demonstrated, 1. How such reactions to the new global order could affect the 'common interest perspective' of the AU and how the AU (ECOSOCC) would respond to this challenge. 2. How alternatives to such threatening scenarios offered by the AU like the 'African personality' which is wholly accepted as the unifying force among all African people are elitist and intellectual inventions which are what break the contract between African people and the AU (PAP).