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A large type of data contains in various geographic locations and these huge amounts of data create a data ocean. Information Retrieval (IR)system use by different search engine for retrieval of information. But all these technique does not fulfill the user requirements.when a user search into web by a search engine for a desire information the search engine provide the facility by its own method which may not full fill user requirements.Some of them use relevance ranking,HITS algorithm,PageRank.In our book we used a new formula for web ranking which has emphasis on the keyword and also the link of the page.It have also identified these important link in accordance to keyword used.This book we introduced will helpful for web search ranking of retrieved information.