Humanistic Communication in Science - Perez, Daniel
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The purpose of this thesis is to investigate the challenges of neuromarketing application in Humanistic Communication and healthcare campaign research. This is based on a personal interest in the development of healthcare campaigns and the adaption of theories. Gadamer's notion on interdisciplinary linking, builds a (interdisciplinary) bridge between my fascination with technological and theatrical development, and the philosophy of communication research.

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Produktbeschreibung
The purpose of this thesis is to investigate the challenges of neuromarketing application in Humanistic Communication and healthcare campaign research. This is based on a personal interest in the development of healthcare campaigns and the adaption of theories. Gadamer's notion on interdisciplinary linking, builds a (interdisciplinary) bridge between my fascination with technological and theatrical development, and the philosophy of communication research.
Autorenporträt
The author's academic carrier includes a bachelor's degree in English, in humanistic communication, and a master's in humanistic communication. Doing his academic studies Daniel became increasingly interested in the interrelations between the different academic disciplines and its potential. This and more was the source of this book.