Maximilian Boddenberg
Broschiertes Buch

Innovation in big firms and medium sized firms. Approaches, differences and examples

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Document from the year 2018 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Ingolstadt University of Applied Sciences, language: English, abstract: This seminar paper tries to find an appropriate attempt to explain the differences regarding innovation in big and medium sized firms and their approaches. The main thesis is that long-term growth in profits depends significantly on firms' investment in innovation activities. In theory, large companies with big research budgets and the resources to hire top scientists and the best skilled employees should ...