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Concentration tendencies, globalization, increasing cost pressure and well-informed customers all make up the hard competition faced by today's businesses. The "right" products, a successful market image, a strong positioning between suppliers and customers, efficient logistics and optimum organization structures contribute to a company's survival. Achieving this goal requires flexible information and communication systems that are fully adaptable to the specific situation. Modern retail information systems are not bound by organization borders but support both business partner cooperation and…mehr

Produktbeschreibung
Concentration tendencies, globalization, increasing cost pressure and well-informed customers all make up the hard competition faced by today's businesses. The "right" products, a successful market image, a strong positioning between suppliers and customers, efficient logistics and optimum organization structures contribute to a company's survival. Achieving this goal requires flexible information and communication systems that are fully adaptable to the specific situation. Modern retail information systems are not bound by organization borders but support both business partner cooperation and electronic commerce. This book presents the architecture of retail information systems, as well as the functions of SAP Retail, and in so doing links modern retail management with the implementation strategies based on innovative software systems.
Autorenporträt
Prof. Dr. Wolfgang Uhr ist Inhaber des Lehrstuhls für Wirtschaftsinformatik, insbesondere Informationssysteme in Industrie und Handel an der TU Dresden.

Dr. Oliver Vering, Mitglied der Geschäftsleitung der Prof. Becker GmbH, Altenberge, promovierte in Wirtschaftsinformatik im Bereich der Gestaltung und Auswahl von Warenwirtschaftssystemen, mehr als 12 jährige Beratungserfahrung mit den Schwerpunkten Prozessgestaltung sowie Auswahl und Einführungsbegleitung von WWS-Lösungen, Autor von mehreren Büchern und zahlreichen Fachaufsätzen zu den Themen Prozessgestaltung, Waren wirt schaftssysteme und Standardsoftwareauswahl/-einführung.