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Between the complementarity of the users' desire to connect and the digital platforms' desire to connect, there is a web of conflicting interests that explain the central problem of the system: the monopolistic tendency based on data collection operates as a conditioning factor that standardizes content, stagnates knowledge and reaffirms one's own convictions.The paradox of what should be an easier life that nevertheless becomes increasingly complex, is addressed in this book from a bibliographical research that reviews the innovations that led to changes in the technological ways of life, the…mehr

Produktbeschreibung
Between the complementarity of the users' desire to connect and the digital platforms' desire to connect, there is a web of conflicting interests that explain the central problem of the system: the monopolistic tendency based on data collection operates as a conditioning factor that standardizes content, stagnates knowledge and reaffirms one's own convictions.The paradox of what should be an easier life that nevertheless becomes increasingly complex, is addressed in this book from a bibliographical research that reviews the innovations that led to changes in the technological ways of life, the improvement of Artificial Intelligence, platform capitalism, and socio-technological convergence that characterize today's world, in which users seem to have only two options: resignation or abandonment of online sociability.On these limits imposed by digital platforms and the apparent impossibility of overcoming them, is what is developed here under the concept of "The User by Default", for which some instances of deconfiguration are proposed.
Autorenporträt
Marcos Ciani, BA in Journalismus (UNLZ). Während seiner beruflichen Laufbahn war er an der Entwicklung von Kommunikationsstrategien für die Wahlen in Argentinien beteiligt.Er hat auch als Berater für Regierungsbehörden, die Legislative und Unternehmen gearbeitet. Sein Forschungsschwerpunkt liegt auf der Untersuchung von Medien und öffentlicher Meinung.